Last Updated: 12th September 2024

Gateway to adventure: car park management for tourist hotspots

There are locations across the UK that see huge spikes in traffic and visits based on school holidays, the day of the week or even the weather. Effective car park management can support your site, giving you the tools to handle crowds, delight visitors and boost your revenue.

Tourism is by nature incredibly seasonal, but with that comes the need to be ready to cope with large crowds without impacting your visitor experience. People are visiting your site to enjoy themselves, relax and unwind. Your car park shouldn’t be a barrier to that enjoyment.

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Pre-booking: let your guests plan their trip

People will go out of their way to visit tourist attractions, they are a focal point for staycations, day trips and spontaneous adventures. But not being able to park can ruin plans, frustrate visitors and damage a site’s ability to make money.

Pre-booking changes all that.

You get to promote your site to people, entice new visitors and tourists get to head to your attraction without worrying about parking. This is also a perfect way to draw people to your site in the off-season or during quieter periods.

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Permits: encourage repeat visits

Some attractions offer their visitors annual passes for entry, either to one site or everything within their portfolio. This is an incredible way to encourage lots of repeat visits and can be easily tied into a parking permit system.

Permits allow you to control access to a site, are easy to set up and thanks to cloud-based systems can be provided as an entirely paperless option.

By providing your visitors access to parking, included in the cost of their pass, you provide an attractive perk that could increase sales as well as eliminating the need for people to queue to pay for parking or manage their stay. A perfect solution for giving guests more time to enjoy themselves while increasing efficiency elsewhere on-site by removing queues and delays.

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Paid Parking: give guests options

You need to make sure that everyone visiting your site can pay for their parking. A lot of attractions rely on paid parking revenue to support their site and its upkeep. Flexible paid parking options help protect your car parks and, in the process, actively support the changing needs of visitors.

Providing more payment options gives guests choice, and improves your levels of payment compliance, boosting the revenue you can see from your car park substantially.

Transform your paid parking

Accessibility: protect vital spaces for those who need them

Some of your guests and visitors are going to have different accessibility needs. Take those visitors who need to make use of your Blue Badge spaces for example.

Those spaces are there for a reason but are often a major location for abuse on a car park, with small minorities of people selfishly parking where they shouldn’t and, in the process, making life difficult for those with a reason for using those spaces.

Bay Management allows you to protect those spaces and ensure that everyone using your car park can enjoy your site without having extra frustrations around parking for guests and your staff to have to deal with.

Protect key spaces on your car park

Car park management: make the most of your site

Car park management can take many different forms.

Taking a flexible approach to your parking is crucial. You need a management partner who can work with you, understanding your specific requirements and the challenges your site faces to suggest the perfect blend of solutions to support your business and ensure your visitors have the best possible experience.

At Parkingeye, we’ve worked with businesses across every sector, from complex NHS Trusts to tourist attractions. We have decades of experience when it comes to effectively managing car parks and can help you put the solutions in place to unlock your car park’s true potential.

To find out more about our complete car park management solutions and how we can help you make more of your parking this summer, get in touch using our form.