Supermarkets
Whether you operate a large site or a smaller express store, supermarket car parks are frequently busy and prone to abuse. We’ve helped some of the UK’s biggest supermarkets, such as Aldi, Lidl and Asda maintain control over their car parks, generate revenue and improve customer experience. We do this by:
- Deploying powerful technology to stop unauthorised parking and abuse
- Monetising surplus bays to generate revenue
- Developing a deeper understanding of customers & predict trends from ANPR data
- Stopping overstaying to improve space turnover
- Increasing footfall & in-store sales with pre-booking and EV
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How can car parks support customers?
Supermarket car parks are some of the busiest in the UK. Millions of people use them each week when they shop, and businesses rely on them to support their customer experience and access to their services. But car parks can do so much more for a supermarket. We work with 5 of the UK’s 6 biggest supermarkets, helping to provide the solutions and support that drive stronger footfall, higher revenue, and a better customer experience.
Supermarket parking management
We provide complete car park management to three of the top six largest supermarket chains in the United Kingdom, managing over 800 stores across the UK.
As experts in the retail sector, we understand the issues facing business owners, store managers and managing agents. We deliver market-leading solutions that put a site’s customers at the heart of everything we do, reducing admin burden on teams, streamlining services, and providing peace of mind to site owners.
We take a site-by-site approach, putting together the perfect blend of car park management solutions to help each car park deliver on its true potential.
In such a busy sector there are a range of common issues which arise on car parks across the UK, impacting customer experience, creating complaints, damaging brand perception, and sending customers to competitors.
Parkingeye have been chosen to manage our car parks because they provide a bespoke, tailored service that suits the needs of the end users, our business and our customers. On sites which currently use Parkingeye, we’ve not only seen a reduction in car park abuse but also an increase in customer satisfaction and in-store sales. Long established links between our organisations have led to an agile and co-operative relationship and we find that any customer issues that do arise are dealt with quickly, effectively and most importantly, fairly.
Store Operations Director,
One of the UK’s top 6 supermarkets
- Disabled bays/parent & child bays being abused
Our first of its kind Bay Enforcement solution helps you to take back control of your priority spaces, deter abuse and improve your customer experience. - Commuters/shoppers parking and going elsewhere, leaving limited space for genuine customers
ANPR helps protect your car park, eliminating overstaying and maximising space on your car park for your legitimate customers. - Criminal activity
Monitoring your car park helps improve security on your site, removing antisocial behaviour, fly-tipping and other situations which damage your reputation and negatively impact your customers. - Inappropriate parking
Selfish parking behaviours force customers to shop elsewhere, put staff in confrontational positions and create additional work. We help remove poor parking behaviour to streamline services and free up time for your teams. - Congestion
Congestion is a massive source of customer frustration and complaints. Our solutions improve space turnover and make it so your site operates much more efficiently, creating a free-flowing environment that encourages visitors and boost sales. - Poor click & collect experiences
Click & Collect should be fast and convenient, a poor service and negative experience hinders how your brand is perceived. ANPR enables powerful click & collect solutions which delight customers, streamline operations, and help you to offer your customers an impressive and effective new service. - A need to embrace changing customer needs
Understanding your customers and their requirements is vital to a business’ survival. ParkIQ, our powerful new data and insight platform unlocks the wealth of information generated by ANPR and helps you understand how your car park is evolving.
Do you want to know more about your customers and manage your entire site more effectively?
By understanding your customers and how your site is used you truly empower your business and its day-to-day operations. From a clearer picture of when you are busiest to help you allocate staff effectively, to running promotions to lift footfall on quieter days.
The data generated by ANPR can give you an unparalleled insight into your customers and their behaviour, allowing you to tailor solutions or course correct to better meet their needs and embrace any changes that need to be made on your car park.
From EV charging and Bay Enforcement to protect priority spaces for customers, to ANPR powered click & collect notifications to streamline services, we’re able to provide more than enforcement to a site.
Our Pre-Booking solution and flexible paid parking options also help businesses to monetise their car park out of working hours or capitalise on a demand for parking when they have surplus space on-site, perfect for providing an additional boost to revenue.
Parkingeye’s car park management solutions help to increase space availability, parking revenue, space turnover and the number of shoppers in store, as well as reducing congestion and abuse.
How do you embrace change, boost footfall, and transform your business?
Car parks are constantly evolving, ANPR data helps you to understand the direction your customers and site are moving in, allowing you to embrace the changes which will be most impactful.
From EV charging and Bay Enforcement to protect priority spaces for customers, to ANPR-powered click & collect notifications to streamline services, we’re able to provide supermarkets with a range of powerful solutions which can lift footfall, boost accessibility, increase revenue, and align your site with your customers’ changing needs.
How do you maximise the potential of your car park, drive sales and improve operations?
Improving your car park can have a major impact on the rest of your business. Enticing new customers, improving footfall, and increasing your in-store sales.
Our Pre-Booking solution and flexible paid parking options help businesses to monetise their car park out of working hours or capitalise on a demand for parking when they have surplus space on-site.
How do you outshine your competitors and improve your customer experience?
Businesses compete to deliver the best possible services to their customers, but it’s important to not overlook, and even improve on, the basics.
Priority spaces on car parks, like parent and child spaces or blue badge bays, are frequently abused by drivers in a rush. Bay Enforcement retakes control of those key areas of your car park, protecting them and guaranteeing their use for legitimate users.
That same technology enables our powerful Click & Collect solution, when a vehicle arrives on-site ANPR registers the numberplate and lets your internal team know so they can efficiently deal with the customer. No extra waiting around, no additional steps, just a fast, impressive service.
Case study: Aldi
As one of the UK’s leading supermarkets Aldi understand the importance of their car parks and the role they play in providing exceptional customer service. Our car park management solutions help to increase space availability, parking revenue, space turnover and the number of shoppers in store, as well as reducing congestion and abuse.
DownloadInterested in seeing how we can help your store?
Get in touch today to see why we’re trusted by dozens of supermarkets across the UK, including 5 of the big 6!
Whatever problems you’re having with your car park, whether it’s a design fault, issues with abuse or a loss of revenue, then please don’t hesitate to get in touch with us; we’d be more than happy to chat with you.
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