Why you need to embrace parking apps As a society, we have all become increasingly reliant on smart devices. It’s easy to see why. Access to information, services, banking, maps, you name it, there’s an app that can put it in the palm of your hand. This includes helping visitors to your car park manage their stay. It can be easy to overlook the impact new technologies can have on a car park, but parking apps are one thing you should definitely look to embrace if you want to improve your visitor experience. Explore more Parking apps meet changing needs User habits and requirements constantly change and evolve, and often much faster than we think. You only need to look at the change in how people pay for parking. Granted, the pandemic possibly forced a more rapid change, but many sites quickly moved from purely cash to offering contactless and card-based payments. The next step was to essentially take a pay-and-display machine and shrink it down massively, letting people pay for parking on their phones instead. People’s buying habits have changed, and more payments than ever before are contactless and made via phone. Offering access to a parking app helps you tap into that evolution in need and make sure you are interacting with your car park visitors in a way that appeals to them. Parking apps give motorists more control Imagine you’re on a shopping trip and stuck in a queue, or out for lunch with a friend and having a great time. You suddenly realise that your parking is about to run out, would you want to run out of the queue and not get what you wanted to buy? Or would you want to cut your good time short just to race back to the car? Exactly. A parking app can help customers better manage their parking session, including being able to extend it. This gives visitors to your car park much more control over their parking and also generates extra revenue for your site when people are more inclined, and able, to extend their stay. Find our more about Parking Permits Parking apps provide greater flexibility There are multiple ways for people to take care of their parking, from traditional Pay & Display machines, to pay on exit solutions, paying online or paying via an app. No site should put all of their eggs in one basket. Machines can break down, customers can lose bank cards, and motorists might not find the exact change they need. An app is a really simple addition to a car park, but it gives your users much more flexibility. Forget their wallet? They can still use the app. This might not sound like a massive boon to a car park, but it helps keep everything working. It helps provide alternatives in the event one of the other solutions on your car park isn’t working, or a visitor forgets the means to use one of your other options. Parking apps enable new solutions A parking app can be a gateway to new ways to improve your site. Multiple services can be enhanced by apps: EV Charging Apps let you better share that you have EV charging on your site and can help visitors book to use your chargers, taking the stress out of them trying to find somewhere to top-up a battery. Much like monitoring a parking session, EV drivers can then track how long they have left on their charging session. Learn More Pre-booking Instead of having empty, underutilised space on your car park, pre-booking lets you promote that space to people looking for somewhere to park. By listing spaces through a parking app, you can attract new customers and visitors to your site. This gives you access to the extra revenue from pre-booking, but also increases footfall which can have a direct impact on your sales too. Learn More Car Sharing We all need to take steps to try and reduce emissions and the number of cars on the road. Car sharing is a fantastic way to do that. Parking apps allow people who decide to car share to benefit from preferential parking and cheaper rates. Our car sharing system also uses clever validation to make sure that your offer isn’t being misused and that people are actually travelling together. Learn More Giving you access to the future of your car park management Supporting your services through a parking app doesn’t have to be a huge upheaval to your car park. At Parkingeye, we utilise the Evology Parking app, this gives users access to everything they need to make managing their parking and planning their trips easier. Every business we work with benefits from our support, not only to manage the implementation of the app but also to help communicate the changes to your visitors, customers, and staff. To find out more about parking apps and how we can help your car park embrace new technologies get in touch using our form. First name *Last name *Email *Telephone NumberCompany *Postcode *MessageBy submitting this form, you are confirming that you have read and accept the Privacy Policy, Terms & Conditions and consent to your data being processed and used for the purpose of reviewing and responding to this enquiry.Keep me updated with information from Parkingeye relating to my enquiry.YesNo SubmitPlease do not fill in this field.
