More than a break, making more of a service station

As people return to being more comfortable with travelling, the roads are full of people on holidays, commuting, or going on day trips.

When you are travelling a long distance by road, it is important that you stop for breaks along your journey. If a trip involves a large amount of motorway driving, those breaks; are more than likely, going to be at a service station.

Motorway services are typically just a place to stop and stretch your legs, but the right solutions on the car park can transform how these sites operate and have a major impact on the businesses operating on the site.

Motorway at night
Motorway at night

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Easier access

Most trips to motorway services are designed to be brief, a quick chance to stretch the legs, get something to eat and refuel the car.

With most people’s attention focused on getting back on the road, parking at a service station can become a matter of convenience over parking correctly or sensibly. This is where problems can arise. Multiple people parking, with a view to only being a few minutes, can create congestion around particular areas of your car park, potentially around entrances or near specific services.

That congestion can cause parking problems, restricting the flow of motorists on and off your site. In the middle of a long journey, the last thing a motorist needs is parking stress. This preventable parking stress can lead to frustration, limiting the time customers spend on site, harming revenue, and creating additional work for your teams as they try to deal with and solve customer complaints.

ANPR can help monitor your site, enforcing rules and allowing access to solutions such as Bay Enforcement. This allows you to protect specific spaces and ensure that people are parking properly, reducing congestion and complaints and improving the flow of traffic through your site.

EV charging

Travel is evolving in the UK, with the use of EV or electric vehicles steadily rising. For this shift to greener ways of travelling to take effect, it is important that there’s adequate infrastructure in place. The more charging stations there are will help to ease concerns about how far people can travel on a single charge.

Range anxiety can be reduced massively by providing access to chargers in convenient locations, meaning motorists don’t have to wait hours for a full charge and instead can give their battery a quick top-up using a rapid charger.

Our ParkEV charger goes one step further than others by housing our patented Bay Enforcement technology within the charger itself. This helps to ensure the bays you dedicate to EV use are not abused or taken up by vehicles that shouldn’t be there, reducing congestion, improving access, boosting revenue, and protecting your investment.

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Using data to guide improvements

Deciding to invest in EV, or making any other major changes to your business, should be supported by data and insight.

ANPR can help you understand how your car park operates. From the types of vehicles on-site and tracking the changes in fuel types over time (perfect for deciding on when to invest in EV) to looking at how busy your car park is at any given time to identify opportunities to make more of potential surplus space.

ParkIQ, our new data and insight software platform, can be a valuable tool for service stations. We’re able to process millions of points of data every day and use this to create custom reporting, allowing you to access the information that’s going to have the most impact on your car park and business in a format you can use.

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Helping you make more of your car park

Service stations are a vital part of any journey, aiding in trip planning and providing breaks for motorists across the UK. At Parkingeye, we understand the importance these sites have and have worked with service stations up and down the country to improve their parking and access to services.

Our newest solutions provide an even greater opportunity for service stations to transform how their sites operate. Leveraging powerful data insight and pioneering new solutions to help turn their car parks into sites perfectly suited for changing driver needs.

Get in touch using the form and find out more about how we can help your site.