Published: 11th November 2024

How to get your car park ready for 2025

The new year is right around the corner and for many that’s a time to take stock, work out what you want to do differently and start making changes.

Parking has massively evolved over the last 12 months, from new ways of supporting customers to new legislation that car park management companies need to follow to operate fairly and effectively.

With all these changes, what should you be thinking about to get your car park ready for 2025?

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Greener parking?

Businesses are increasingly looking for ways to improve their operations while lessening environmental impact and working towards wider net zero goals.

Your car park can make a major difference in your efforts to be greener.

Simple changes like moving away from paper receipts and traditional pay & display parking tickets can prevent tonnes of paper from going to landfill while saving a business money by reducing the need for paper and printing. There’s also the added benefit of considerably less litter to have to deal with, which just makes a car park a nicer place to be and saves staff time on cleaning.

Going paperless is a relatively easy change, there are other ways to drive your site and your business towards net zero. Chief among them is embracing more sustainable forms of travel, such as implementing car sharing or installing electric vehicle chargers.

EV chargers give your car park access to a whole new service to offer visitors, allowing them to recharge while they use your other services. Even a handful of chargers can act as a destination for motorists, attracting new customers and helping you tap into a new and growing revenue stream.

What makes our chargers different?

Increased revenue?

With the right solutions and management in place, a car park can transform your business and its ability to generate revenue.

From paid parking to additional services, a car park can have an untapped revenue potential that can be tapped into in multiple ways.

Paid parking doesn’t need to be a traditional pay-and-display system, offering a broader range of payment options and methods can help your site become more accessible and easier to use.

This can drive better payment compliance, increase revenue and improve your visitor experience. There are a lot of options available, which can at times make you feel spoiled for choice.

Pre-booking
Contactless payments
Card and cashless payments
Permits
App and web payments
Autopay

These are all options that can make a car park more efficient and streamline how people interact with your site.

For example, updating your payment kiosks to accept card payments and contactless transactions can remove the need for people to always carry change.

Factor in other solutions like pre-booking or paying for your parking using an app and you completely remove queues from your car park, making it so people just park up and get on with their day.

Which payment options are right for your car park?

A better visitor experience?

Making your car park somewhere people want to visit might sound strange, but your parking is often the first thing people interact with and the best place to make a strong first impression on a potential customer.

Struggling to park is stressful and can put people in the wrong mindset to deal with a business or buy.

That gets even worse if your customers can’t park in spaces that are there to make their lives easier. Blue Badge bays, parent and child spaces, EV charging bays – these are all dedicated areas that improve accessibility and allow your visitors to make use of helpful services.

If those spaces are being misused, they create problems and complaints and in terms of the people that need them, might as well not be there.

Services like Bay Management put a stop to abuse, making sure those key areas within a car park are kept free for the people who need them the most. A monitoring bollard that contains ANPR (automatic number plate recognition) technology is placed near the space, this then monitors the bay and coupled with parking validation helps to protect the space from being misused.

The bollard itself acts as a strong visual deterrent; we’ve even had instances of the bollard keeping bays clear without even being switched on.

Want to protect your priority parking?

New solutions and deeper understanding?

Adding to your car park is easy, adding the right things is the tricky bit.

Car parks can be completely tailored to the needs of a business and its customers, but you need to understand exactly how a car park is being used for changes to be effective. This is why data is a key starting point for identifying not just potential weaknesses in your car park that can be put right, but also the major opportunities for improvement that can make a car park work smarter and harder for a business.

ANPR doesn’t just monitor a car park, it generates an incredible amount of insight and information, from detailed analysis of how visitors are paying for parking, to a deeper understanding of how much extra space there is across a car park.

This sort of information can be transformative, payment information can help a site change the solutions they have in place, aligning better with the ways their visitors prefer to pay for their parking – which can increase revenue and footfall.

Meanwhile, capacity information can showcase a need for solutions like pre-booking. This can drive new vehicles to a car park, fill those empty spaces and enable a new service and revenue stream.

Get a better understanding of your car park

Getting your car park ready for the future

Taking the time to reflect on a car park, how it’s used, the opportunities it presents and how it can support your business doesn’t need to be daunting.

With the right support transforming a car park into a powerful asset is easy.

At Parkingeye, we work with all our clients to understand their specific needs, parking problems and goals. We take the time to assess each client’s needs and implement the perfect blend of complete car park management solutions to take their site into the future, boosting revenue, improving customer experience, enhancing accessibility and creating a car park that acts as a strong foundation for the future.

To find out more about how we could help get your car park ready for the future, get in touch using our form.