Pubs and Restaurants

Setting the right tone does not start when your guests walk through the door. It begins the moment they arrive in your car park.

The hospitality industry is under continued pressure. Operational costs are rising, margins are tighter, and every tool available needs to be working as hard as possible. Your car park is one of those tools, and for most pubs and restaurants it is significantly underused.

With the right car park management in place, your car park stops being a source of abuse and complaints and becomes a revenue generator, a first impression, and a reason for guests to return.

Get in touch Download brochure →

Explore more

The cost of a poorly managed car park

A congested or abused car park does more damage than most hospitality businesses realise. How often have potential customers driven past a busy car park and assumed the venue is full, the service will be slow, or the food will be rushed? In some cases, car park abuse reduces footfall by up to 25%.

Every space in your car park is a potential sale. Multiple customers can use that space across a single day, each one representing revenue for your business. If those bays are being misused by non-patrons, overnight vehicle dumps, or people parking to go elsewhere, those are sales you are not making. Left unchecked, abuse across multiple spaces drives customers directly to your competitors.

In some cases, 50% of spaces on a hospitality site are taken up by unauthorised users. ANPR removes that abuse, and with it, ANPR improves space turnover by 2.5 times, creating significantly more opportunity for genuine customers to park and spend.

Stop abuse and reclaim your car park

ANPR enforcement is the foundation of effective pub and restaurant car park management. Cameras log every vehicle on entry. Unauthorised users are issued a parking charge. The system acts as a powerful deterrent, and results are typically visible within days of going live.

On average, our clients see a 40% increase in space availability within the first six months of a solution being installed. Violations are typically halved within three months and drop to a quarter after six. Abuse removed means space reclaimed, and space reclaimed means more room for the customers who matter.

One approach many hospitality businesses use is to have guests register their vehicle on arrival via a tablet at the door. When someone is waiting to be seated or shown to their table, staff confirm their parking registration, normalising the process and eliminating unnecessary charges for genuine customers while deterring non-patrons from misusing the site.

Common challenges for pubs and restaurants

Reduce car park abuse

Spaces in your car park are for your paying customers. Through powerful ANPR technology, we can enforce the rules on your car park, reducing instances of abuse while giving your business access to increased parking space and additional services that can transform how your car park operates.

Generating revenue

Hospitality businesses need to ensure they are maximising their potential to generate revenue. From using additional capacity and hiring out parking spaces during quieter times to providing offers to attract additional footfall, your car park is a gateway to new revenue streams that can have a transformative effect on your business.

Customer experience

Your car park is often what your guests see when they arrive and leave. Getting those first and last impressions right is key to creating a memorable customer experience. Effective car park management allows you to avoid complaints and parking issues that can damage your reputation and the perception of your business.

Generate new revenue streams

Your car park can do more than protect space. With the right solutions in place, it becomes an active revenue generator.

Pre-booking allows you to list available parking spaces when your car park is quiet, whether that is weekday lunchtimes, weekday evenings, or during closure periods. Motorists in the area pay in advance for a confirmed space, generating margin-rich revenue with no additional admin. We have seen smaller sites generate up to £10,000 in additional revenue from pre-booking alone. For country pubs and venues near walking routes or areas of natural beauty, pre-booking turns your car park into a destination, bringing walkers and day-trippers onto your site and into your venue.

Overnight paid parking is another underutilised opportunity. Offering guests the option to leave their car overnight encourages responsible behaviour, removes the problem of vehicles being abandoned without permission, and gives your business access to a new revenue channel. Combined with pre-booking, it allows guests to plan their visit in full, arrange their journey home, and return for their vehicle the next day, all of which reinforces loyalty and encourages a return visit.

EV charging gives guests a reason to stay longer. While they eat or drink, their car charges. Sites with chargers see at least 5 additional visitors per day. For pubs competing in a crowded market, EV charging creates a point of differentiation, builds loyalty among a growing base of EV drivers, and encourages guests to linger, ordering another drink or dessert while they wait for their vehicle to charge.

Improve the guest experience from first to last impression

Your car park bookends every visit. A congested, confusing, or abused car park sets the wrong tone before a guest has reached the door. A clean, well-managed car park that is easy to navigate creates the right impression immediately.

Complaints about parking are a significant drain on staff time in the hospitality sector. Staff in a pub or restaurant should be focused on the people in front of them, not solving disputes in the car park. Effective restaurant car park management eliminates the majority of those complaints before they happen, freeing your team to deliver the experience your guests came for.

ANPR notifications can further enhance the arrival experience. By capturing a guest’s registration at booking, cameras can detect their arrival on-site and alert staff automatically, allowing a table to be prepared, a welcome to be arranged, or a check-in to be streamlined without the guest needing to queue.

Solution	What it does
ANPR enforcement	Stops abuse, logs every vehicle, creates space for paying customers
Pre-booking	Monetises quiet periods, creates a parking destination, drives footfall
Paid parking	Cashless and contactless options including overnight paid parking
EV charging	New revenue stream, extended dwell time, competitive differentiator
Bay Management	Protects accessible bays and EV charging points from misuse
ParkIQ data	Understand peak periods, monitor revenue, identify opportunities

Learn more about solutions

What our clients say

We had an issue with space availability which was compounded by non-customers using the site and some poor parking practices. The Parkingeye team transformed the site in a matter of weeks with minimum fuss - congestion is a thing of the past, there's adequate space for hungry customers and complaints are non-existent. I couldn't recommend them highly enough.

Josh Reeve, Business Manager

McDonalds

Interested in seeing how we can help your establishment?

Get in touch today to see why we’re trusted by dozens of pubs, restaurants & hospitality establishments across the UK

Whatever problems you’re having with your car park, whether it’s a design fault, issues with abuse or a loss of revenue, then please don’t hesitate to get in touch with us; we’d be more than happy to chat with you.

We’re experts in the hospitality industry, so you’re in safe hands.

Fill in the relevant details, along with your enquiry, problem or concern and we’ll get back to you as soon as possible.